What's the Real Goal ?

I think there are times when we lose sight of our real goals.  Instead, we get convinced that executing our plan to achieve the goals is actually what it's about, and forget the plan itself isn't actually the goal.

I live and work in a world where we bring new ideas and ways of working (and being successful) to people.  If we're effective, people adopt these new methods and perform better.  But there are times when in our eagerness to demonstrate how well thought-out our ideas are, we lose sight that it's about people understanding and adopting what we speak about, rather than the need to transmit all the information we have.

I think it's better to get 100% traction on a smaller set of ideas, than to drown when confronted with all of them.  Of course, optimally we get both results - understanding and full content.  But, if we have to choose - choose wisely.